Sunday, April 27, 2008

Chlamydia spreads across Facebook



Click here to watch the walk - through video
To raise awareness about the dangers of Chlamydia and promote STD Month to young people, we developed a Facebook application for the American Social Health Association that allows users to "make a love child" with each other, and in doing so spread the bacteria from person-to-person.

The campaign was produced in collaboration with a team of programmers from Stanford and Carleton Universities.

It has been featured on several websites that cover non-profit marketing, advertising and in the health section of the business news.

Mentos and...Carlsberg?

We all know what happens when you put Mentos in Diet Coke, but what about Carlsberg? This (unofficial) viral was produced with the guys at La Virale and currently has over 1.5 million hits and thousands of blog entries - Google it to see.

Kagome Juice - Radio campaign

Kagome blended juices add up to 100% natural brainpower.
Check out our three commercials: One, two and three.

Rizla Campaign - TV





Rizla Campaign - Print

Rizla Campaign - Christmas Mailing

Rizla on the BBC



The Rizla 'Can also be used for rolling' campaign was extended into the sponsorship of the Suzuki Moto GP team. As you can see, it caused quite a stir down at the track.

Virgin Express - outdoor































Virgin Express - flying the Belgian flag













"We've booked 3 billboards. Use them all please."

Naples - Brussels, Belgium € 49

The Night of the Exam



Jobat is a Belgian recruitment company. This campaign was aimed at university students, inviting them to attend 'The Night of the Exam' where they could take a written exam in a cinema hall and watch a free film straight afterwards.

The Night of the Exam - Poster/Press

Weight Watchers - press


















"Fed up with diets that leave you hungry?
Enjoy a proper meal and still lose the weight with the new Weight Watchers program.

Winner of a Bronze EFFIE as part of a larger campaign.

Studio Brussel - Magazine campaign




































Studio Brussel is the No.1 youth radio station in Belgium.

Ché Men's Magazine - National dailies

The Big Waffle

































Over the past year, the Belgium Wafels & Dinges truck has become a familiar sight in New York City. To gain some extra attention for the mobile vendor, we took to the streets with a bucket of acrylic paint turning the city's grills into Belgian waffles.

The stunt was featured on several blogs including BestAdsonTV for the 'Week's Best Outdoor' section, Adrants, Adland and as far afield as Brazil and Israel.

Preparing the Big Waffle

Saturday, April 26, 2008

The Karma of Cobra



A handmade stop frame animation created with beer bottle labels from Cobra Beer.

The Guardian Weekly






















Print campaign aimed at a US readership disenchanted with the lack of an international perspective in their news sources.

The work was featured in Digital Arts Magazine and picked up a Pencil for Writing in the D&AD Global Student Awards.

The Guardian Weekly - sports




Stop the Traffik - Recruitment Fair



Stop the Traffik went to the Compass Careers Fair in London to highlight the plight of women trafficked into prostitution.

The campaign was well-received across international media (e.g Italy and Brazil), took First Place in Outdoor on Best Ads on TV and was featured on many other sites such as Osocio and Adrants.

Finalist at the New York Festivals 2008 for Innovative Advertising and 2 Silvers at the Creative Club of Belgium (Outdoor and Special Media categories).

Friday, April 25, 2008

Resume



Many thanks to previous partners Veerle Vandenbroucke and James Gambrill who co-created some of the pieces you see here. Cheers guys.